DIPLOMA IN DIGITAL MARKETING TECHNOLOGY

APPROVAL CODE

N/213/4/0372

ACCREDITATION

PA 14259

DURATION

2.6/4.6 Years

COURSE MODE

FULL TIME

Diploma in Digital Marketing Technology focuses on advanced techniques as one of the choicest specializations in the digital era, Digital Marketing offers a plethora of career opportunities for students and professionals from all backgrounds from creative to technical. This program will equip new generations with the required industry knowledge and skills to face challenges towards becoming a global entrepreneur. Students will gain experience and knowledge through theoretical and practical exposure offered by this programmed, to get them ready to take on the world.

  • ENTRY REQUIREMENT
    1. Possesses Sijil Pelajaran Malaysia (SPM) or its equivalent with a minimum of credit in three subjects; or
    2. Certificate of Creative Multimedia or equivalent OR
    3. Technical and Vocational Certificate related and recognized or equivalent to one (1) year of relevant work experience or one (1) semester of bridging program OR
    4. Sijil Kemahiran Malaysia (SKM) Level 3 and Sijil Pelajaran Malaysia (SPM) with at least 1 credit.
  • SUBJECT / COURSE STRUCTURE
    List of CourseList of Course
    • Introduction to IT (Innovative Technology)
    • Introduction to Digital Marketing
    • App Store Optimization
    • Basic Art and Design
    • History of Art
    • Digital Marketing vs Traditional Marketing
    • Content Writing & Marketing
    • Law of Creative Industry
    • Visual Studies
    • Email Marketing
    • Creative Thinking
    • Google Analytics
    • Google Ad words & Online Display Advertising
    • Affiliate of Marketing
    • Production Visualisation
    • International Marketing
    • Social Media Marketing
    • Search Engine Optimization
    • Search Engine Algorithms
    • Websites Planning Process
    • Blogging & Freelancing to Make Money
    • Final Project
    • Local SEO & SEO Project Essentials
    • Industrial Training
  • CAREER PROSPECT

    Employment opportunities are as per the following : 

    • Assistant Manager Digital Marketing
    • Assistant Manager Branding
    • Online Content Developer
    • Web Designer
    • Professional Blogger
    • Sales Executive (Marketing)
  • MARKET SECTOR
    • Digital Marketing Company
    • E-Commerce International and Local Company
    • Web Analytics and Reporting Company
    • Public and Private Company have IT or Digital Department
    • Animation and Multimedia Company
    • Social Media Influencer
    • Web Design Company

#Shaping25 : IMAGINING EDUCATION